How to do it step by step
1st Step:
Preliminary discussions with different artists
We started to develop the installation concept and to discuss it with different artists, architects and experts . In this way, we arrived at the basic concept for the installation. This process took us about five weeks.
2nd Step:
Negotiations with the gallery
The DOX Centre for Contemporary Art is one of the most famous Czech art galleries and, therefore, likely to have a strong impact on the public, which is why we chose this location. The most protracted part of the negotiations was over [the conditions of the installation] in the gallery. In the beginning, negotiations appeared straightforward, but ultimately it became clear that the needs of the Museo Mundial Project were not immediately compatible with the normal everyday operation of the gallery and its programme of activities.
In the end, the gallery’s board gave permission to proceed and recommended several artists who might collaborate with us. One of them was Marek Schovánek, who ultimately was the one to create the installation. This process took us around four weeks.
3rd Step:
Negotiations with the artist
We contacted Marek Schovánek, with whom we communicated mostly electronically since he lives in Berlin most of the time, and it soon became clear that he was interested in collaborating with us. This led to a meeting in Prague – at first only between the artist and Museo Mundial representatives but later also involving representatives from the gallery.
Consultations with the artist and preparation of materials was a very creative process with effective cooperation between all parties. The artist was very open to cooperating with us and he was very active in developing the exhibition. This step took us about five weeks.
4th Step:
Finalizing the concept
In conjunction with the gallery and the artist, we finalized the installation concept.
Initially, we planned for the installation to remain in the gallery for a year. Unfortunately, in the end, we could only exhibit it for two months. Nevertheless, we accepted this change because we felt that this very famous gallery would attract many more people than a normal museum. For us, it was also important to maintain good relations with the art community. This process took us about three weeks.
5th Step:
Installing it in the museum and the inauguration
The DOX Centre for Contemporary Art prepared all the necessary facilities in line with the artist’s wishes. The museum carried out the necessary construction work at their own cost, increased the level of lighting in the room and prepared everything needed for the launch including refreshments. Five thousand leaflets were printed for the exhibition and every visitor to the museum was given one. Materials informing visitors about the MDGs were placed under the information about pharmaceuticals. The booklet about MDGs and the post-2015 agenda entitled “From Executory Plans to the New Goals” was printed by the NGO Czechia against Poverty (GCAP Czech).
Technical issues were handled very professionally by the gallery, as part of their complete technical support service. The DOX Centre for Contemporary Art needed five working days to install everything in line with the artist’s wishes.
The installation was completed through close collaboration between all partners: the museum, the artist and EDUCON. The launch of the installation was organized in conjunction with EDUCON, who invited the guests. 130 people attended the event.
